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Sep 20, 2021

Christoph Trappe is a global top 14 content marketer, a top 40 B2B marketer, a top 100 CX thought leader, and a top 24 digital marketer. His fourth book, Going Live, recently came out. It discusses how to get more out of your podcast and content strategy, particularly through live streaming.

In today’s episode, we're...


Sep 19, 2021

This a Sunday episode of Monetization Nation. 

The Pride of Lord Voldemort

In J.K. Rowling’s Harry Potter series, pride is one of the defining characteristics of many of the characters, but it leads to the downfall of Lord Voldemort. Voldemort is so proud, he can’t imagine not living forever. In his quest to prolong...


Sep 18, 2021

Welcome back to another episode with Kathleen Booth. In the last episode, we discussed how coupon extensions can erode our profit margins, how we can protect against coupon extensions, and how to use coupons effectively. In today’s episode, we’re going to discuss three of the biggest threats in cybersecurity and how...


Sep 17, 2021

Kathleen Booth is the VP of marketing at clean.io. She is a serial entrepreneur, marketing leader, and host of the long-running podcast Inbound Success. She was named by TopRank as one of the 50 Top B2B Marketing Influencers of 2019.

In today’s episode, we’re going to discuss how coupon extensions can erode our...


Sep 16, 2021

Welcome back to another episode with Scott Abel. In the last episode, we discussed three key aspects of creating great content, including why we need to plan and organize our content.

In today’s episode, we’ll continue the discussion of content marketing by discussing content operations, or how we can manage and...